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Interview with Erik Huberman, Cigar Aficionado

CT: Can you give a quick overview of what you do professionally and why you do it? What do you find most meaningful about your work? Does it involve cigars or tobacco in any way? I’m Erik Huberman, Founder and CEO of Hawke Media. We’re an outsourced CMO and marketing team, so basically what we do is work with brands to identify their goals and marketing strategy. Then, we are able to...

Posted On: 08/08/2019

Interview with Matthias Clock, Cigar Aficionado

CT: Can you give a quick overview of what you do professionally and why you do it? What do you find most meaningful about your work? Does it involve cigars or tobacco in any way? I’ve spent the majority of my career in digital marketing, and focus on marketing strategies for events and tradeshows. In my off time, I’ve spent the last ten years building Fine Tobacco NYC, a social club ...

Posted On: 08/09/2019

Cigars & Weddings

Cigars symbolize celebration. ?They allow people to celebrate monumental and joyous occasions in a relaxing fashion. ?What can be more monumental than a wedding? ?The coming together of two families to make one marks a major life event. ?Cigars are the perfect give away?for ?and are usually enjoyed leisurely and among others. This sets them up nicely to be great for events such as weddings. The...

Posted On: 05/09/2018

St. Patrick's Day Special

It?s that time of the month again...time to pick the cigar of the month! With Valentine?s Day over it?s time to move on to a holiday that everyone can celebrate and enjoy, attached or single: St. Patrick?s Day! This holiday had religious origins but today it?s celebrated by all, most proudly by Irish to honor their heritage. This day involves public parades and festivals, wearing green attire or s...

Posted On: 05/09/2018

Anatomy of a Cigar

Like many pleasurable commodities, a fine cigar is the sum of each of its well-crafted parts. Every cigar smoker should be knowledgable about the anatomy of this elegantly crafted tobacco device before smoking. ?Who would wantto look like a rookie in front of a group of aficionados? The cap is a loose piece of tobacco on the top of the cigar, made from natural glue. It keeps the cigar together ...

Posted On: 05/09/2018

The Customization Craze

From coffee orders to Facebook statuses, so much of modern life has become customized. Why is it that consumers are so drawn to customized products?? The answer is simple: people want personal recognition, to feel special and unique.? In a world where everyday life can get mundane, it is exciting to own something that is uniquely ours, something that is tailored exactly to our personal wishes a...

Posted On: 05/09/2018

A Brief History Lesson

The history behind cigars is one that dates back as far as the 10th century. Ancient ceramic pots discovered in Guatemala prove that Mayans were among the first people to smoke tobacco leaves, which used to be tied together with string and called ?sikar?. Later on in 1492 when Christopher Columbus discovered the Americas he saw the natives of the land smoking tobacco leaves that were twisted into ...

Posted On: 05/09/2018

The Case for Customization

Custom Tobacco has a wide range of customizable cigars by taste, size, and design. Depending on the cigar you choose, binder, filler, and wrappers are sourced from Nicaragua, Cameron, and the Dominican Republic. For a unique treat, the Briarmont Blend is the closest thing you can have to a Cuban Cigar, as it comes from Cuban tobacco seeds grown in Nicaragua. While our special blends may appeal ...

Posted On: 05/09/2018

The Great Bands

It is known that even back in the 1800?s Cuba produced the best cigars and these cigars were originally sold without labels. So how did the cigar label come about? Many historians can?agree that it was most likely Catherine the Great who provided the inspiration for the labels. ?As the story goes, 200 years ago the exuberant and demanding queen, Catherine the Great, lived in Russia.? Catherine, he...

Posted On: 05/09/2018

A Word of Advice on Opening a Cigar Shop

There are many barriers of entry that you have to consider when you open up a tobacco shop. One of the barriers that is more difficult to overcome is the competition for customer loyalty. Many other local tobacco shops may already have existing customers loyal to their established products. Therefore, your competitors have most likely developed a close relationship with those customers who frequen...

Posted On: 05/09/2018